PERFUME > Valentino

Valentino UOMO

He is slim. His dignity and composure emphasize his subtly rebellious nature and disenchanted nonchalance. The Valentino man imagined by Maria Grazia Chiuri and Pierpaolo Piccioli is agile and reflective: he wears a suit and tie naturally, without posing. His obliviousness makes him elegant because it is real: it is based on memory and attitude that is the result of a story. He is convinced that innovation is spawned by tradition and that authenticity is a value. He appreciates savoir-faire, clarity and simplicity: details noticed up close. Subtlety is his distinctive trait. He is not nostalgic: he lives in the present, with full awareness of the past. His style is a synthesis of contrasts and timeless modernity.